How to Attract Millennials to Your Choir with a Smart Site

Technology is rapidly changing from one generation to the next and many choirs are wondering how to get the younger generations involved in the rewarding experience of being part of a choir.  In fact, I recently had a musical director specifically ask me how she can attract Millennials to her choir.  Like many people, she felt she didn’t have the right skills to create and maintain a savvy website that would get their attention.    

Then I told her about our “Smart Site.”  It is a public-facing website designed just for choirs that’s ready right out of the box - choir leaders and their teams can publish their content right away, without going through a webmaster. You don’t need any HTML knowledge to build a Smart Site, or to keep it up to date.

There are several attractive themes to choose from where you can upload your logo, pick a color scheme, and make the website unique to your choir brand. From here you can create and edit content such as choir members’ biographies, upcoming events, and more to complete your website.  We also offer affordable, professional web design services if you’d like Groupanizer to build the site for you.  

When you are designing your site, it is important to keep in mind the audience you want to attract.  If that audience is made up of mostly Millennials, our Smart Site is a great option because Millennials are much more likely to use mobile phones and tablets, rather than a desktop computer.  For that reason, we have made all of our Smart Site themes “responsive” which means they look great on devices of all sizes. Everyone who views your website will have a excellent experience whether they view your choir website on a desktop, iPad, or mobile phone because the site automatically sizes itself to whatever screen you are using.  To take it a step further, there’s also a real, easy-to-use mobile app for the tech-connected younger audience you want to attract.

To learn more about our Smart Sites, visit us at https://www.choirgenius.com and request a free trial or free demonstration. Take a look around our site to see what others are saying about Choir Genius and how we have revolutionized the way people manage their choirs.  ​